Очередное офигенное от Julie Zhuo:
Designers help you visualize your future vision. This is the superpower of a designer — they can take abstract sentences and concepts like “we will revolutionize collaboration in the workplace” and show how it works, which as many a writing teacher or film director has taught, is way better and more powerful: Show, don’t tell.
Furthermore, designers are generative — given specific people problems you’re trying to solve, they can brainstorm and create potential solutions and show how those solutions might work.
medium.com/the-year-of-the-looki
Why hire more designers?
This was first published on my mailing list The Looking Glass. Every week, I answer a reader’s question.